LESLIE LEE

LESLIE LEE

Motion design

Conceptual motion design

Motion design created based on the concepts of two existing brands

Overview

This is a motion design package created for a school project. The goal of this project was to visualize a brand identity and aesthetics through motion graphics and visual storytelling.

I analyzed the brands’ tone and core concepts, then developed visual keywords, sound design, and motion direction to create an immersive and cohesive experience.

Team

Personal project

(School)

Personal project (School)

My Impact

Researched both brands' identities.

Conceptualized the motion style.

Animation, transitions, and lower-third graphics

using the brand's visual language.

Researched both brands' identities.

Conceptualized the motion style.

Animation, transitions, and lower-third graphics using the brand's visual language.

Tool

Figma

Adobe After Effets

Premiere Pro

Final video

Let’s make something special together.

(click to copy)

leslie.kh.lee@gmail.com

Let’s make something special together.

(click to copy)

leslie.kh.lee@gmail.com

Let’s make something special together.

(click to copy)

leslie.kh.lee@gmail.com